Feb. 28, 2017 Strategy Online

Quaker aims for good grades with parents

Quaker is continuing its positioning around relating to everyday Canadian parents with a new online video.

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Feb. 14, 2017 AdWeek

See a Couple’s Entire Life of Love and Loss Through Handwritten Notes They Leave Each Other

Recently I contemplated scanning all my notebooks into the cloud and going 100 percent digital. I bounced the idea off a friend, who replied, “Why? Paper lasts as long as you care for it. There’s something so impermanent about the internet. Things get lost.”

I was reminded of this while watching “Notes—a life story, a love story,” a long-form ad for Toronto-based stationary store Take Note.

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Nov. 11, 2016 Strategy Online

Skittles Pawn Shop - Gold: Connection Strategy

The holidays can be a challenging time for any brand (much less a candy brand) to stand out. With candy canes, gumdrops and marshmallow Santas filling the shelves of every store, Skittles is upstaged by other sweets.

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Oct. 17, 2016 Strategy Online

Thoughts from the quiet side of the room

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Sep. 20, 2016 Strategy Online

MERCEDES TAKES VIEWERS FOR A SPIN WITH 360-DEGREE VIDEO

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Aug. 31, 2016 Strategy Online

LAY'S BRINGS THE WORLD TO CANADA

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Aug. 30, 2016 Strategy Online

BBDO named to Strategy's Agency of the Year Shortlist

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